Four of seven properties within the Serena Hotels Kenya portfolio attained Gold-Eco Rating Certification after undergoing re-assessments of its Eco Tourism Kenya Certification that expired this year.
The in-depth biennial eco-audits this year resulted in Lake Elmenteita Serena Camp retaining its Gold Eco-Rating Certification, whilst Amboseli Serena Safari Lodge, Kilaguni Serena Safari Lodge and Serena Mountain Lodge moved from Silver to Gold Eco-Rating Certification.
Currently, the above mentioned properties including, Mombasa Serena Beach Resort & Spa, Mara Serena Safari Lodge, and Sweetwaters Serena Camp all stand in the ‘league’ of holding a Gold Eco-Rated Certification from Eco-Tourism Kenya. The Eco-Tourism Kenya Certification program is recognized by the Global Sustainable Tourism Council since 2016 and is at the same level with other international standards across the globe.
Mr. Mahmud Jan Mohamed, Managing Director, Serena Hotels, says, “It is an honor to have our Kenyan properties achieve this Top Eco-Rating. The distinctive efforts that continue to focus on the areas that Serena Hotels can have the greatest impact: creating economic opportunity, community outreach, environmental conservation and improvement, preservation of culture, employee well-being and health and safety. This creates stewardship and shared value between our business and the eco-system within which we operate.”
The Eco Tourism Kenya Certification places emphasis on standards for running sustainable travel and tourism businesses. The Gold Certification represents the highest level of standard that can be attained by a business as a result of outstanding compliance to adhere to ecotourism principles such as: preservation of essential ecological processes, protection of both human heritage and biodiversity, resource use efficiency and reducing waste.
Grace Nderitu, CEO Eco Tourism Kenya, says, “We applaud Serena Hotels for meeting eco-tourism standards to achieve the Gold Certification Rating. This certification is a true testament of how Serena Hotels is making remarkable continuous improvements to uphold sustainable tourism business practices.”
To access details on the property initiatives that resulted to the Gold Eco-Rating, click on the emblem eco-warrior emblem located at the very bottom of the respective Serena Hotels property page on our website: www.serenahotels.com.